Surveys are an important part of a new product development process. When you’re developing a new product you want to make sure it will be a success. You can survey your target market, find out what they think and adjust your plans as needed. With product development surveys you can roll out your products with confidence.
There are many things to consider when developing a new product. Its up to you how you would like to approach your research. Generally, product surveys are concerned with branding, concept testing, pricing, product positioning and more.
Here you find a link to our customer discovery survey which we still use to identify the core strengths and weaknesses of our dental product ranges and to plan for future product iterations.
Our early adopters survey can also be found here.. https://www.surveymonkey.com/s/BurButler-EarlyAdopters